Supercharge your Business: Unleash the power of Instagram Reels and YouTube Shorts

Video content has become an essential part of digital marketing strategy, as it offers an engaging and effective way to create brand awareness and increase digital market presence. YouTube Shorts and Instagram Reels are short-form video features that have gained immense market popularity in recent times. Instagram reels were created in the year 2020 and […]

TYPES OF CORPORATE FILMS: What & Why?

The Lumiere Brothers gave birth to movies in the year 1895 with their revolutionary camera and projector Cinematographe but the first digital video for a company was created a lot later in 1941. It was produced by the Biow Company and was a 10 second advertisement for Bulova watches. The advertisement costed only around 10$ […]

Corporate Social Responsibility Films: What, Why and How?

Have you heard of Reliance Foundation, HDFC Parivartan, Tech Mahindra Foundation etc? These are all the CSR arms of three of the major corporates within India. The question that arises is what exactly is Corporate Social Responsibility or CSR? It is a term we see and hear being used in relation to many companies, but […]

FIVE TIPS TO CAPTURE SMOOTH HANDHELD VIDEOS

  Imagine this scenario: You receive a last-minute call for a small video shoot and you have to reach the location as soon as possible. You take all the equipment that you could remember and leave. Now you are finally at the site, you open your bags but wait, what do you see? In your […]

Top Film Festivals Around the World

Film Festivals are not merely large-scale film extravaganzas filled with glitz and glamour as most people would like to believe. They are more, so much more. These grand fests provide a well-deserved platform to stellar films of a diversified range. Films from various genres with varied concepts and formats and in different languages all meet […]

The 5 best Event Films of the Last 5 years

Event Films are defined as blockbusters or top grossing movies whose release is an event in itself. These can be big budget movies or sequels with a humongous star cast, they might have state of the art VFX or stories that grip the audience. They can be anything but what sets these movies apart from […]

Types of Documentary Films

Documentary films is a genre of filmmaking that dates back to 1922 when the American director Robert Flaherty presented his film, Nanook of the North which was a record of the lives of the Eskimos living in Nanook. This movie set the cinematic stage for documentaries and is considered the first “original” film of this […]

Establishing a Film Production business

You have finally decided to be your own boss and the business of your choice is Video Production. Now arises the major question how to turn that dream into a reality. Today we are going to guide you through the various stages of setting up a video and film production house.  So, what should be […]